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DESIGN & COMMUNICATION

Here you will find strategic communication projects, on and off campaigns, graphic and web design.
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PHOTO & ART

Check out my artist portfolio with photography exhibitions and art projects.
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PROJECTS & PUBLISHINGS

A range of socio-cultural projects, academic publications, books, reports and other writings.

CONTACT

hey (at) belizboni.com

    INFO BOARD

    CLIENT: Hackaton Social 2019

    TIMEFRAME: 3 days

    TEAM: Beliz Boni | Felipe Schaeffer Neves | Tulio Ribeiro | Lari Moura | Luca Gonzales

    PLACE: Valencia | Spain

    YEAR: 2020

    MAIN SERVICES

    • Digital Project Management
    • Design Thinking Method
    • User research
    • Short Branding [name & logo]
    • Institutional Graphic Design
    • MVP web development [Wordpress]
    • Information Architecture
    • Social analysis

    HACKATON 2019 | SPAIN

    • The project was developed during the 2019 Social Innovation Hackaton, in Valencia | Spain.
    • The problems to be solved were based on social issues that the local government had rated as important for improving the city.
    • The idea started with the difficulty perceived by the team members in finding information and support as an immigrant just arrived at the place.

    THE SOLUTION

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    • In three days of competition, the team developed an MVP with data collected in the local government system, in which the immigrant user could use geolocation to check the nearest locations.
    • In addition, the prototype featured a taxonomy by category of assistance [legal, translations, food, entertainment, housing, work, training and religion].
    • The team pitched to a panel of 6 evaluators using audiovisual materials and NLP techniques to propose the mental confusion experienced by immigrants in the city.
    • It also brought the presentation of MVP and the results of qualitative tests carried out throughout the development of the project.

    THE PROJECT WON FRIST PLACE

    The prize was an incubation for 6 months by the Las Naves foundation.

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    Would you like to work together?

    BOOK AN INTRO CALL

    INFO BOARD

    CLIENT: EPIC CIC

    TIMEFRAME: 3 month

    TEAM: Beliz Boni | Ola Allilaj | Jone Kociunneit

    PLACE: London | UK

    YEAR: 2019

    MAIN SERVICES

    • Strategic Communication
    • Social Media Consultancy
    • Conceptualisation of Campaigns
    • Photography
    • Editable file for posts design
    • Analytics Study & KPIs
    • Insights analysis & remodelling campaigns

    PURPOSE

    Epic is a non-profit organization that offers a range of services for young people and people with disabilities. Their mission is to inspire young people to achieve their potential and to make a positive difference to the communities in which they work.

    CHALLENGES

    Create a communication campaign for social media to raise awareness about the problem of peripheral youth in the UK

    Develop an editable file for the communication officer use in the publications for their social medias

    Growing engagement on the organization's social networks to improve the community management of EPIC

    Translation of social report data into attractive publications for social networks

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    MAIN RESULTS

    We reached 100% of the KPIs established at the beginning of the campaign.

    The engagement rate grew 58% in Instagram & Facebook during the campaign months.

    There was a 30% increase in the search for the organisation by the local community during the campaign.

    Young people attending the program reported feeling closer to the organisation due to publications in social media.

    Would you like to work together?

    BOOK AN INTRO CALL

    INFO BOARD

    CLIENT: Spaan Elderly Home

    TIMEFRAME: 3 months

    TEAM: Beliz Boni | Letícia Uzun | Spaan Team

    PLACE: Brasil

    YEAR: 2018

    MAIN SERVICES

    • Product Management
    • Business analysis
    • Communicative strategy
    • UI & UX Design
    • Web development
    • Team management
    • Payment Gateways APIs
    • Maintenance and backups

    The development of our website went far beyond what we expected. In addition to the visual and technical part, Beliz brought us a holistic view of how our organization should behave in front of associates, which was a great experience for the entire organization. Not to mention how wonderful our website is and how much we increase our income thanks to online payment systems. It was a pleasure to do this work.

    CHALLENGES

    Build a new website focused on fundraising to aggregate online donor payments

    Include interaction strategies focused on elderly users

    Develop the user experience and interaction on the page until the journey to the final product

    Develop a Content Management System that can be managed by the organisation

    PROCESS

    DISCOVERY

    • Understanding the organization's strategies and objectives
    • Knowledge of the donor public, main funders and prospects
    • Research on accessibility and usability focused on the elderly
    • Analysis of available metrics
    • Business model restructuring (Social Designing Thinking)

    [Brainstorming / Online Research / User Analysis / User Interaction Research / Canvas]

    MAIN RESULTS

    Product sales increased 240% in 3 months after the launch of the new website

    Increase from 90 to 2000 users visiting the page in 6 months of launch

    1st place on the organic Google search in the area of animal welfare in latin countries

    Average time on the website increased from 30s to 4 min since 2 months after the launch

    Would you like to work together?

    BOOK AN INTRO CALL